[ ABOUT · FIELD NOTES ]

Built from a month inside the work, not a pitch deck.

Homie started with a field embed — weeks alongside a rescue run from a parking lot in Moab, a sanctuary in Wyoming, and a municipal shelter outside Denver. The same picture everywhere: heroic people, held together by spreadsheets, group chats, and memory.

the board they ran from a truck bed

the volunteers who know every name

day one of the after

[ WHAT WE SAW ]

The bottlenecks are boring. That’s the point.

nobody burns out from loving dogs. they burn out from tabs.

DOGS SIT UNSEEN

→ FOSTERS BECOME THE STORYTELLERS

COORDINATOR BURNOUT

→ AUTOMATION ANSWERS THE ROUTINE

DOUBLE DATA ENTRY

→ HOMIE SITS ON TOP, NEVER REPLACES

TRUST DOESN’T TRAVEL

→ CREDENTIALS THAT FOLLOW THE PERSON

KNOWLEDGE DIES IN TEXTS

→ VOLUNTEERS GET A PUBLISH BUTTON

[ THE STRUCTURE, PLAINLY ]

Two entities. Disclosed on purpose.

Canine Rescue Club — the 501(c)(3) — owns the mission and receives every donation. A sister operating company runs the subscription software. Keeping them separate isn’t fine print to us; it’s the reason rescues and donors can trust the math.

ENTITY RECORD

MISSION & DONATIONS

CANINE RESCUE CLUB · 501(C)(3)

SOFTWARE & SUBSCRIPTIONS

OPERATING CO.

WHO OWNS THE IP

THE NONPROFIT

OUR PACK